Taboola Advertising Policy
Last Updated: 7th May 2026
Introduction
Noooc UK Ltd is committed to ethical and transparent advertising practices on the Taboola network. This policy outlines our commitment to compliance with Taboola's advertising guidelines and industry best practices.
Content Standards
All our advertising content on Taboola adheres to the following principles:
Truthful and Accurate Claims
- All product claims are truthful, accurate, and can be substantiated
- We avoid exaggerated or misleading statements about product benefits
- Health claims are supported by scientific evidence where applicable
- Customer testimonials are authentic and verifiable
Transparent Advertising
- All content is clearly identified as advertising
- We never disguise promotional content as editorial content
- Landing pages match the promise of the advertisement
- Pricing and offers are clearly disclosed
Product-Specific Guidelines
For our herbal supplement products, we ensure:
Health and Safety Claims
- No claims of diagnosing, treating, curing, or preventing diseases
- Clear disclaimer that products are not intended to replace medical treatment
- Recommendation to consult healthcare professionals before use
- Accurate ingredient information and dosage instructions
Targeting and Audience
- Content is appropriate for the intended adult audience
- We do not target vulnerable populations with misleading health claims
- Age-appropriate content for all targeted demographics
- Cultural sensitivity in all advertising materials
Creative Content Guidelines
Images and Visuals
- All images are appropriate, non-deceptive, and relevant
- No use of shocking or misleading imagery
- Product photos accurately represent the actual products
- Before/after images are authentic and not manipulated
Headlines and Copy
- Headlines are attention-grabbing but not sensationalized
- No use of clickbait techniques that mislead users
- Clear value proposition without false urgency
- Grammar and spelling standards are maintained
Landing Page Compliance
Our landing pages comply with Taboola's requirements:
- Fast loading times and mobile optimization
- Clear navigation and user-friendly interface
- Transparent pricing and no hidden fees
- Easy-to-find contact information and support
- Comprehensive privacy policy and terms of service
- Secure payment processing and data protection
Data Privacy and User Protection
We are committed to protecting user privacy in our advertising:
- Compliance with GDPR and UK data protection laws
- Transparent data collection and usage practices
- Respect for user preferences and opt-out requests
- Secure handling of all customer information
- Regular privacy audits and compliance checks
Prohibited Practices
We strictly prohibit the following in our Taboola advertising:
- Misleading health claims or medical advice
- False testimonials or customer reviews
- Artificial scarcity or deceptive urgency tactics
- Inappropriate or offensive content
- Copyright infringement or unauthorized use of content
- Spam or repetitive advertising
- Targeting minors with inappropriate content
Quality Assurance Process
Before launching any campaign on Taboola:
- Content Review: All ad copy and creative elements are reviewed for compliance
- Legal Review: Health claims are vetted by legal counsel
- Testing: Landing pages are tested for functionality and user experience
- Approval: Final approval from compliance team before launch
- Monitoring: Ongoing monitoring of campaign performance and user feedback
Customer Feedback and Complaints
We take customer feedback seriously:
- Regular monitoring of customer complaints related to advertising
- Prompt investigation of any reported issues
- Transparent resolution of customer concerns
- Continuous improvement based on customer feedback
- Clear escalation process for serious complaints
Regulatory Compliance
We maintain compliance with:
- UK Advertising Standards Authority (ASA) guidelines
- Medicines and Healthcare products Regulatory Agency (MHRA) regulations
- Competition and Markets Authority (CMA) guidelines
- Information Commissioner's Office (ICO) data protection standards
- Taboola's specific advertising policies and terms
Training and Education
Our marketing team receives regular training on:
- Taboola advertising policies and updates
- UK advertising regulations and compliance
- Ethical marketing practices
- Industry best standards for health product advertising
- Data privacy and user protection
Monitoring and Enforcement
We maintain ongoing monitoring of our advertising activities:
- Regular audits of ad content and landing pages
- Performance monitoring to identify potential issues
- Customer feedback analysis for improvement opportunities
- Compliance checks against updated regulations
- Swift action on any identified violations
Policy Updates
This policy is reviewed regularly and updated as needed:
- Quarterly reviews of policy effectiveness
- Updates based on regulatory changes
- Incorporation of Taboola policy updates
- Continuous improvement based on industry developments
Contact Information
For questions about our Taboola advertising practices or to report concerns:
Advertising Compliance Team
Email: [email protected]
Phone: +44 20 7946 0958
Postal Address: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Reporting Violations
If you believe our advertising violates this policy or Taboola's guidelines:
- Email us at [email protected]
- Provide specific details about the concern
- Include screenshots or URLs where applicable
- We will investigate and respond within 5 business days
Commitment Statement
Noooc UK Ltd is committed to maintaining the highest standards of advertising ethics and compliance. We believe in transparent, honest, and responsible advertising that serves the best interests of our customers while complying with all applicable regulations and platform guidelines.